- An Important Lesson from The OPA: Those Who Forget Will Be Destined To Remember
Online Media Daily, Michael Katz - Wednesday, August 19, 2009
The Online Publishers Association, with its recent report on ad effectiveness, h ...
- Fourth Generation Ad Networks
Online Media Daily, Michael Katz - Tuesday, May 19, 2009
It's not media; it's supply chain. ...
- Survival Of The Ad Network: Translating Value Into Longevity
Online Media Daily, Michael Katz - Wednesday, November 5, 2008
With more than 300 online ad networks in existence and only 2 ...