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ARYEH LEBEAU
executive vice president, Remedy Health Media
Contact MediaPost Editorial
Defending DTC Pharma Advertising
Marketing Insider, Aryeh Lebeau - Monday, November 5, 2018
DTC ads do play an important role in fostering the doctor-patient conversati ...
Online Product Integration, Pharma-style
Marketing: Health, Aryeh Lebeau - Friday, July 22, 2011
Fortunately, thanks to a little something called "fair balance," you won't s ...
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