- Wal-Mart Expects A Challenging Holiday
Marketing Daily, Sarah Mahoney - Thursday, November 12, 2009
The company says that while health and wellness Q3 sales were stron ...
- Study: 'Tis The Season To Be Social -- And Mobile
Marketing Daily, Sarah Mahoney - Thursday, November 12, 2009
The survey, part of Deloitte's 24th Annual Holiday Survey, a poll ...
- Despite Gains, Nervous Shoppers Feel Worse
Marketing Daily, Sarah Mahoney - Wednesday, November 11, 2009
"Shoppers are having a logical reaction to getting hit with very hi ...
- Practical Holiday: 'Gee, Thanks For The ... Socks'
Marketing Daily, Sarah Mahoney - Tuesday, November 10, 2009
After years of hyping expensive electronics or luxury items as the ultima ...
- Retailers Wrap Discounts With Red Ribbons
Marketing Daily, Sarah Mahoney - Monday, November 9, 2009
Lands' End is offering 20% off new coats in exchange for us ...
- Marketers Serve Super-Cheap Thanksgiving Fare
Marketing Daily, Sarah Mahoney - Friday, November 6, 2009
This Thanksgiving, it looks like many consumers will come to the tab ...
- October Sales: Gains Stronger Than Expected
Marketing Daily, Sarah Mahoney - Thursday, November 5, 2009
Leading retailers say October turned out to be unexpectedly solid. The Internation ...
- Perishables Sales Booming At Retail
Marketing Daily, Sarah Mahoney - Wednesday, November 4, 2009
After a year of steadily shaking up consumer habits in the supermarke ...
- Holiday Cheer: Major Retailers Launch Cause Initiatives
Marketing Daily, Sarah Mahoney - Tuesday, November 3, 2009
Retailers aren't just starting the holiday discounts early this year -- they' ...
- Ho, Ho, Kapow: Stores Take The Gloves Off Early
Marketing Daily, Sarah Mahoney - Monday, November 2, 2009
Just in time for the turn of the calendar page, discount retaile ...
- Private Sales Sites Heat Up For The Holidays
Marketing Daily, Sarah Mahoney - Saturday, October 31, 2009
Brick-and-mortar luxury retailers may be in a slump as big as t ...
- Study Notes Unexpected Spots Of Holiday Cheer
Marketing Daily, Sarah Mahoney - Thursday, October 29, 2009
"When people pulled back last year, they realized that more important th ...
- Orbitz, Bertolli Big Winners For Gay/Lesbian Ads
Marketing Daily, Sarah Mahoney - Wednesday, October 28, 2009
"Golfers," an Orbitz spot that ran on national TV, received the awa ...
- Cabela's Reports Record Results, Cuts Marketing
Marketing Daily, Sarah Mahoney - Tuesday, October 27, 2009
Marketing costs accounted for just 13.6 % of direct revenue this quarte ...
- Black Friday: How Much Will It Matter?
Marketing Daily, Sarah Mahoney - Monday, October 26, 2009
Retailers, for the most part, will consider it a big win ...
- Faux Frugality: Are Consumers Really Any Different?
Marketing Daily, Sarah Mahoney - Friday, October 23, 2009
That means marketers have to take a closer look at consumers w ...
- Homespun Holidays: This Year, It's Personal
Marketing Daily, Sarah Mahoney - Thursday, October 22, 2009
"Homemade food gifts are a way to reduce the budget and sh ...
- New-Media Users Expect Brands To Engage
Marketing Daily, Sarah Mahoney - Wednesday, October 21, 2009
A just-released study from Cone Inc. reports that among new-media users, ...
- Luxury Shoppers Are Addicted To The Deal
Marketing Daily, Sarah Mahoney - Wednesday, October 21, 2009
"In this new economy, luxury goods will go back to where th ...
- Toys R Us Launches 'Big Gift' Layaway Program
Marketing Daily, Sarah Mahoney - Monday, October 19, 2009
Toys R Us says the program will be supported with both pri ...
- Social Media Expected To Drive Holiday Shoppers
Marketing Daily, Sarah Mahoney - Thursday, October 15, 2009
A report finds that consumers are much more engaged in talking produc ...
- Wal-Mart Cell Phones: Unlimited Talk, No Contract
Marketing Daily, Sarah Mahoney - Wednesday, October 14, 2009
"Everyone is looking to save money," says In-Stat's Allen Nogee, "and whi ...
- Study: Americans Look To Spend Less On Food
Marketing Daily, Sarah Mahoney - Tuesday, October 13, 2009
Americans are fiercely focused on price, says Synovate, a Chicago-based market resear ...
- Q&A With Sunflower: Organics For The Masses
Marketing Daily, Sarah Mahoney - Monday, October 12, 2009
As the economy has sent consumers scurrying for food bargains, Sunflower's "Serio ...
- Wal-Mart Steps Up To Tamiflu Shortage
Marketing Daily, Sarah Mahoney - Friday, October 9, 2009
While there is no shortage of Tamiflu capsules, the form usually prescrib ...
- September Surprise: BTS Drives Small Gains
Marketing Daily, Sarah Mahoney - Thursday, October 8, 2009
The best performances continued to come from those chains that stress valu ...
- Timberland Effort Ties PRO Boots To Finding Work
Marketing Daily, Sarah Mahoney - Wednesday, October 7, 2009
Visitors to its microsite can not only check out the product's innovati ...
- Neiman Marcus Says Let 'Em Drive Cupcake
Marketing Daily, Sarah Mahoney - Tuesday, October 6, 2009
The retailer's catalog will present all the insane extravagances that the Christm ...
- Levi's Launches Scavenger Hunts, Live Theater
Marketing Daily, Sarah Mahoney - Monday, October 5, 2009
"We are always trying to reach consumers in the spaces that th ...
- Fragrance Foundation Launches 'One Drop' Ads
Marketing Daily, Sarah Mahoney - Friday, October 2, 2009
"Our goal was to get people to refocus on the juice," Steph ...