- MSN Tests Engagement With Viral Giveaway Campaign
Online Media Daily, Shankar Gupta - Thursday, June 15, 2006
MSN this week rolled out a giveaway campaign as the second pha ...
- Yahoo Touts 'Answers'
Online Media Daily, Shankar Gupta - Wednesday, June 14, 2006
Yahoo this week is touting its recently launched Answers service with ...
- Small Companies Turn To WOM
Online Media Daily, Shankar Gupta - Wednesday, June 14, 2006
Smaller companies take a more hands-on approach to generating buzz about the ...
- Jingle Networks Readies Campaign For Ad-Supported 411
Online Media Daily, Shankar Gupta - Wednesday, June 14, 2006
Pay-per-call and free 411 company Jingle Networks is planning an ad campai ...
- CBS, Fox Launch New Entertainment Sites
Online Media Daily, Shankar Gupta - Tuesday, June 13, 2006
Adding to the crop of TV, movie and music verticals, Fox Interactive ...
- BlueLithium Adds Video To Network
Online Media Daily, Shankar Gupta - Tuesday, June 13, 2006
Online ad network BlueLithium today will launch behaviorally targeted video ads ...
- OCRegister.com Launches Animated Cartoons
Online Media Daily, Shankar Gupta - Monday, June 12, 2006
Like countless other political cartoonists, those at The Orange County Register ha ...
- IntelliTXT Adds Video To Mouse-Overs
Online Media Daily, Shankar Gupta - Monday, June 12, 2006
Text link advertising firm Vibrant Media has begun serving streaming video in ...
- MMOs' Rules Of Engagement
Gaming Insider, Shankar Gupta - Friday, June 9, 2006
This month, the popular online role-playing game "World of Warcraft" passed t ...
- Fox Exec: User Info Most Valuable MySpace Asset
Online Media Daily, Shankar Gupta - Friday, June 9, 2006
Although MySpace has brought significant traffic to the Fox Interactive family ...
- AOL Beefs Up TV Fare
Online Media Daily, Shankar Gupta - Friday, June 9, 2006
AOL has launched a pair of new channels for the broadband ...
- Microsoft Eyes Offline Media, Would Extend Paid Search Model To Other Outlets
MediaDailyNews, Shankar Gupta - Thursday, June 8, 2006
Digital media giant Microsoft has designs on offline media, and is readyi ...
- Microsoft Plans To Extend Paid Search Platform To Games, IPTV, Other Media
Online Media Daily, Shankar Gupta - Thursday, June 8, 2006
MSN intends to start selling ads in all media, not just t ...
- TiVo Transfers Webcasts To TV
Online Media Daily, Shankar Gupta - Thursday, June 8, 2006
Digital television provider TiVo will soon begin carrying webcasts from popular sit ...
- Google Unveils Spreadsheet App
Online Media Daily, Shankar Gupta - Wednesday, June 7, 2006
In a move that gives consumers another reason to use Google f ...
- Wendy's Sponsors Bolt Media Contest
Online Media Daily, Shankar Gupta - Tuesday, June 6, 2006
Social networking and content-sharing site Bolt Media has launched a contest th ...
- Social Networks Outshine Portals for Music Promotion
Online Media Daily, Shankar Gupta - Tuesday, June 6, 2006
Recommendations from friends are one of the best ways for music markete ...
- CondeNet Creates Video Site For Holland Tourism Board
Online Media Daily, Shankar Gupta - Monday, June 5, 2006
To promote tourism to Holland, the Netherlands Board of Tourism and Conventio ...
- The Government Gets Gaming Wrong
Gaming Insider, Shankar Gupta - Friday, June 2, 2006
As proof that video games are rapidly penetrating every aspect of wor ...
- Yahoo Takes On YouTube
Online Media Daily, Shankar Gupta - Friday, June 2, 2006
Yahoo has upgraded its video offerings with a new uploading and shari ...
- Microsoft Adds Search Bar To E-Mail
Online Media Daily, Shankar Gupta - Friday, June 2, 2006
Windows Live Desktop Mail, a free downloadable mail client from Microsoft that ...
- Google: Magazine Ads Disappoint
Online Media Daily, Shankar Gupta - Thursday, June 1, 2006
Google's recent foray into print advertising fell short of the company's expectation ...
- Agency.com Names Gaming Vet Creative Director
Online Media Daily, Shankar Gupta - Thursday, June 1, 2006
Agency.com has hired Ali Grayeli--formerly of Blast Radius--to serve as executive creati ...
- Marchex Acquires Open List Assets
Online Media Daily, Shankar Gupta - Wednesday, May 31, 2006
In an attempt to beef up its direct navigation Web sites, March ...
- Google Likely To Grow Search Share With Dell Distribution Deal
Online Media Daily, Shankar Gupta - Monday, May 29, 2006
Google's distribution deal with Dell Computers is likely to help Google ga ...
- Gaming And Product Placement: Match Not Made In Heaven
Gaming Insider, Shankar Gupta - Thursday, May 25, 2006
Imagine you're watching "Lord of the Rings." Aragorn, fresh from slaying ...
- Hitwise: MySpace is Google's #1 Traffic Source
Online Media Daily, Shankar Gupta - Friday, May 26, 2006
Google, currently reported to be in talks with MySpace.com, receives the highe ...
- Skype To Release Wi-Fi Handset
Online Media Daily, Shankar Gupta - Thursday, May 25, 2006
Voice-over-IP firm Skype will release a Wi-Fi-enabled mobile handset that will all ...
- YouTube Supplants Google, Microsoft, Others In Video Search
Online Media Daily, Shankar Gupta - Thursday, May 25, 2006
Battles involving Microsoft and Google are often cast as David-versus-Goliath struggles, b ...
- AdSense Upgrade Could Speed Growth Of Online Video Ads
Online Media Daily, Shankar Gupta - Wednesday, May 24, 2006
The option for advertisers to show video ads on Google's AdSense conte ...