- Wait, Let Me See That Ad Again...
Mobile Insider, Steve Smith - Thursday, September 23, 2010
A funny thing happened on the way to the focus group resear ...
- Money: The Web Series
VidBlog, Steve Smith - Thursday, September 23, 2010
Monetization of online video has been an elusive goal for many publishe ...
- Reckitt Benckiser Buys Into Video Behavioral Ad Targeting
VidBlog, Steve Smith - Wednesday, September 22, 2010
Even in the seemingly bottomless pool of display inventory, behavioral targeting technologi ...
- Touch Me, Drive Me
Mobile Insider, Steve Smith - Tuesday, September 21, 2010
Auto advertisers have been trying to figure out what to do wi ...
- Get Me Creative! Repurposed Spots May Brand But Not Sell
VidBlog, Steve Smith - Tuesday, September 21, 2010
From the time streaming media became a serious business for advertising, ...
- CBS Sports Uses iPad as A Sunday NFL TV Companion
VidBlog, Steve Smith - Monday, September 20, 2010
This is going to be a big week for what I ha ...
- Privacy? We're Just Glad You Asked
Data and Targeting Insider, Steve Smith - Friday, September 17, 2010
Jim Brock of PrivacyChoice.org discovered something interesting on his way to crafti ...
- Binaca Crowd Sources the Product Placement
VidBlog, Steve Smith - Friday, September 17, 2010
A decade ago people complained about it, but now product placement h ...
- Geico Taps the World Beyond Smartphones
Mobile Insider, Steve Smith - Thursday, September 16, 2010
Yesterday Nielsen Mobile released a torrent of survey stats about mobile a ...
- Weezer, Weezer Everywhere
VidBlog, Steve Smith - Wednesday, September 15, 2010
Why bother trying to win the viral ad video lottery with ...
- Piling on the Brands: Spike Lee, John Legend, Roots. AMEX, VEVO Go Live on YouTube
VidBlog, Steve Smith - Wednesday, September 15, 2010
Just in case there wasn't enough brand recognition in pairing AMEX wi ...
- IPod Nano: Another 'Little Precious' to Worry About
Mobile Insider, Steve Smith - Tuesday, September 14, 2010
Several years ago, "Saturday Night Live"'s Fred Armisen did a Steve Jo ...
- GlideTV Offers Bigfoot Web-to-TV Interface
VidBlog, Steve Smith - Tuesday, September 14, 2010
I have to admit that I am not among the digerati w ...
- Is That Netflix in Your Pocket?
VidBlog, Steve Smith - Monday, September 13, 2010
Or are you just happy to have your on demand film libra ...
- Check In Your Own Damned Self!
Data and Targeting Insider, Steve Smith - Friday, September 10, 2010
I have been trying to be a good consumer and early adopt ...
- Metacafe Suits Up for Sports with Go221.com Acquisition
VidBlog, Steve Smith - Friday, September 10, 2010
Metacafe's transformation into an entertainment video hub advances to its next sta ...
- Second Screening: IPad As A TV Sidecar
Mobile Insider, Steve Smith - Thursday, September 9, 2010
For as long as I can remember, the digital doyens at broadca ...
- It's About the Work: OMMA Finalists in Review
VidBlog, Steve Smith - Thursday, September 9, 2010
The low barriers to entry and infinite space of digital platforms lea ...
- Putting Local Business on 'HappyFace' (Or Whatever You Call It) One Clueless Florist At A Time
VidBlog, Steve Smith - Wednesday, September 8, 2010
Someday I am going to do a deep search of my o ...
- Trying To Get The Mobile Signal At Retail
Mobile Insider, Steve Smith - Tuesday, September 7, 2010
"You ran over your power cord with the lawn mower? Well, ...
- Repurposing Online Video Banners for TV
VidBlog, Steve Smith - Tuesday, September 7, 2010
Repurposing is the perennial scourge of online video advertisers. Sure the overwhelmi ...
- Opt-Out Man: The Summer Catch-Up Tour
Data and Targeting Insider, Steve Smith - Friday, September 3, 2010
As the controversies surrounding digital privacy become more public, the responses ...
- Hey Lady! Time for Jerry's Schmaltz-Fest Weekend
VidBlog, Steve Smith - Friday, September 3, 2010
There is an old adage among Catholics (especially fully lapsed ones li ...
- Getting Richer A Dollar At A Time
Mobile Insider, Steve Smith - Thursday, September 2, 2010
The long, slow roll-out of the Apple iAds program continues to ...
- Apple TV Goes To The Cloud: Works for Me
VidBlog, Steve Smith - Thursday, September 2, 2010
I am not even an Apple fanboy and I have been ...
- Moving Targets: Somebody Follow Me, Please?
Data and Targeting Insider, Steve Smith - Wednesday, September 1, 2010
During the last decade of covering behavioral targeting online I have se ...
- Craptastic! YouTube Finds the World's Worst Movies
VidBlog, Steve Smith - Wednesday, September 1, 2010
Okay, granted, every digital film library has to start somewhere. Back ...
- Android Is From Mars, iPhone Is From Venus?
Mobile Insider, Steve Smith - Tuesday, August 31, 2010
When going to industry events, even in beautiful resort locations, don't bri ...
- Google Trends: The Video Show
VidBlog, Steve Smith - Tuesday, August 31, 2010
As if to underscore the video-fication of all content, Google launched ...
- NBC Emmy Feeds Save The Best For Live
VidBlog, Steve Smith - Monday, August 30, 2010
Jimmy Fallon breathed some welcome life into the usual tedium of awar ...