- Calling Up The Long Tail
Mobile Insider, Steve Smith - Tuesday, October 30, 2007
Anyone trying to stay current with pop culture tastes should take ...
- I'll Take My Profile To Go
Data and Targeting Insider, Steve Smith - Friday, October 26, 2007
The thing about a "personal profile" is that it generally isn't ve ...
- CTIA: The Home Game
Mobile Insider, Steve Smith - Thursday, October 25, 2007
Call me jaded, but I have an aversion to CTIA. I we ...
- Looking For Scale
Mobile Insider, Steve Smith - Tuesday, October 23, 2007
The mobile industry seems to be responding to recent criticism that, ...
- Less Is Enough
Data and Targeting Insider, Steve Smith - Friday, October 19, 2007
How many behavioral segments can most publishers really service with any reasonab ...
- This SMS is Brought To You By...
Mobile Insider, Steve Smith - Thursday, October 18, 2007
One of the core lessons of mobile marketing is how, in t ...
- Sprint Ahead... To Mass Media
Mobile Insider, Steve Smith - Tuesday, October 16, 2007
After losing subscribers and its CEO, Sprint has decided to take i ...
- Getting Into The Conversation
Data and Targeting Insider, Steve Smith - Friday, October 12, 2007
Marketers continue to seek ways of scraping and mining the most comm ...
- Catching Up On My Reading
Mobile Insider, Steve Smith - Thursday, October 11, 2007
After my last column on Amazon's new music download store, several reade ...
- Amazon Raises The Bar For Apple
Mobile Insider, Steve Smith - Tuesday, October 9, 2007
Apple is one company that is not used to being left behin ...
- Who Do You Trust?
Data and Targeting Insider, Steve Smith - Friday, October 5, 2007
Sometimes we take a detour from the usual cast of characters ...
- Hot Or Not: The Sampling Engine
Mobile Insider, Steve Smith - Thursday, October 4, 2007
Regular readers of these columns know that I manage to embarrass ...
- Make My World Clickable
Mobile Insider, Steve Smith - Tuesday, October 2, 2007
I don't venture out into nature all that much, because I fi ...
- 2007 Online All Star: Dorian Sweet
OMMA Magazine, Steve Smith - Monday, October 1, 2007
For over a decade, Dorian Sweet has been at the very ed ...
- 2007 Online All Star: Curt Hecht
OMMA Magazine, Steve Smith - Monday, October 1, 2007
How ironic that competitive cycling is one of the driving passions ...
