- 'Spice' Rack: Wieden Gets 3 Emmy Nominations
MediaDailyNews, Wayne Friedman - Thursday, July 8, 2010
Advertising agency Wieden+Kennedy grabbed three Emmy nominations on Thursday -- including o ...
- Conan O'Brien Near Possible Emmy Reward: But Who Will He Thank If He Gets It?
TV Watch, Wayne Friedman - Friday, July 9, 2010
"NBC congratulates Conan": That's the official statement from the Peacock Network. Yea ...
- World Cup Sponsors Generate Higher Likability, Brand Recall
MediaDailyNews, Wayne Friedman - Wednesday, July 7, 2010
Big marketers targeting U.S. and U.K viewers during the World Cup a ...
- Reality Shows Take Off After July 4, 'America's Got Talent,' 'Hell's Kitchen' Lead
MediaDailyNews, Wayne Friedman - Wednesday, July 7, 2010
Now that the July 4th holiday is over, a number of netwo ...
- LeBron's ESPN Deal: New Checkbook Journalism -- Or Something Else?
TV Watch, Wayne Friedman - Thursday, July 8, 2010
LeBron James' now highly touted big news announcement on ESPN on Thursd ...
- Facebook, Twitter Battle For Billions In TV Ads
MediaDailyNews, Wayne Friedman - Tuesday, July 6, 2010
Social networks, such as Facebook and Twitter, are now going after t ...
- HSN Launches Major Marketing Push For 'Eat Pray Love'
MediaDailyNews, Wayne Friedman - Tuesday, July 6, 2010
HSN, the cable network retailer, has struck a big broad marketing de ...
- Branded Entertainment Can Still Be Awkward And Inorganic
TV Watch, Wayne Friedman - Wednesday, July 7, 2010
Trying to make money for your TV show in the 2010-2010 ...
- Media Planning: Advertisers Must Go 'Beyond Demographics'
MediaDailyNews, Wayne Friedman - Friday, July 2, 2010
Adding the Internet into a media plan that includes television is ...
- Non-World Cup Sponsors Score Ad Buzz With Games
MediaDailyNews, Wayne Friedman - Friday, July 2, 2010
Nike has done its share of "ambush" marketing over the years. Th ...
- Hulu's New Pay Service: Remind You Of Something, Circa 1975?
TV Watch, Wayne Friedman - Tuesday, July 6, 2010
Hulu's move to start a pay service for $9.99 a month isn ...
- U.S. Viewing Scores World Cup Record
MediaDailyNews, Wayne Friedman - Thursday, July 1, 2010
U.S. viewing of the World Cup soccer event has reached all-time reco ...
- DirecTV Debuts 3D Channels With Sports, Movies
MediaDailyNews, Wayne Friedman - Thursday, July 1, 2010
Adding to its lineup of 3D channels, DirecTV launched three 3D channe ...
- Not Taking Your TV Show Or Network Too Seriously
TV Watch, Wayne Friedman - Friday, July 2, 2010
Can one network show make fun of another series on the sa ...
- With Larry King Leaving CNN, How Will Network Market Its TV News?
TV Watch, Wayne Friedman - Thursday, July 1, 2010
Much has been written about the sorry state of CNN and i ...