- Advertisers Race To Oprah's Armstrong Show
MediaDailyNews, Wayne Friedman - Friday, January 18, 2013
OWN's big "Oprah's Next Chapter" interview with Lance Armstrong attracted a bro ...
- Lance Provides TV Drama, But Little Personal Emotion: More To Come?
TV Watch, Wayne Friedman - Monday, January 21, 2013
Television-wise, most of the Lance Armstrong interview with Oprah Winfrey on OWN ...
- Presidential TV Ad Spend Screen Nearly $3B
MediaDailyNews, Wayne Friedman - Thursday, January 17, 2013
TV stations maintained their high share of political advertising in 2012 ...
- 'Idol' Still Reigns, But With 20% Viewer Decline
MediaDailyNews, Wayne Friedman - Thursday, January 17, 2013
TV's once mighty "American Idol" hasn't completely fallen -- it's just le ...
- Oprah's Lance interview: Big ratings, but not the network's best
Raw, Wayne Friedman - Friday, January 18, 2013
OWN's "Oprah's Next Chapter" pulled a healthy Nielsen 3.2 million total viewers f ...
- More Shows With Your Own Endings, Via Twitter
TV Watch, Wayne Friedman - Friday, January 18, 2013
Like many networks, CBS continues to experiment with creating a sense ...
- Gracenote, Invidi Deal Ups Real-Time Ad For TV
MediaDailyNews, Wayne Friedman - Wednesday, January 16, 2013
Gracenote's recognition technology, combined with Invidi's advertising system, can allow advertisers ...
- CBS Easily Wins Tuesday With Its 'NCIS' Shows
MediaDailyNews, Wayne Friedman - Wednesday, January 16, 2013
CBS continues to own the early part of the TV week ...
- Re-Marketing The NHL One More Time
TV Watch, Wayne Friedman - Thursday, January 17, 2013
How do you restart a sports league again, just eight years aft ...
- Nielsen: Q3 Ad Spend Spiked By Olympics, Political, Auto Dollars
MediaDailyNews, Wayne Friedman - Wednesday, January 16, 2013
Strong revenues from the Summer Olympics, automobile, and U.S. political advertising help ...
- OWN Seeking Big Ratings Boost From Lance Armstrong Interview
MediaDailyNews, Wayne Friedman - Tuesday, January 15, 2013
OWN's upcoming "Oprah's Next Chapter" shows focused on Lance Armstrong this we ...
- Clarification: Increase In Traditional TV Viewing
MediaDailyNews, Wayne Friedman - Wednesday, January 16, 2013
In the Media Daily News story "Nielsen Report: Moving Beyond 7 Da ...
- CBS Comedies Boost Early Midseason Monday Night
MediaDailyNews, Wayne Friedman - Tuesday, January 15, 2013
CBS continues to roll on Monday as all networks fully start ...
- Commercial Skipping Has Tougher Battles To Come
TV Watch, Wayne Friedman - Wednesday, January 16, 2013
TV's commercial-skipping battle is still brewing. In fact, it's getting more intens ...
- Nielsen Report: Moving Beyond 7 Days Of Time-Shifted Viewing
MediaDailyNews, Wayne Friedman - Monday, January 14, 2013
In pushing to account for all TV viewing, some network executives wa ...
- CW Q4 Results: TV Improves Overall, Online Video Rises
MediaDailyNews, Wayne Friedman - Monday, January 14, 2013
Pasadena, Calif. -- The CW is having a better season so f ...
- A Better TV Set Is Coming Again, But Who Knows Where Or When?
TV Watch, Wayne Friedman - Tuesday, January 15, 2013
We've heard -- or seen -- it all before: some new ...
- CBS Pushes For Broader Viewer Metrics, Big Goals For Season's Second Half
MediaDailyNews, Wayne Friedman - Sunday, January 13, 2013
Pasadena, Calif. -- With new ways to watch TV shows, CBS n ...
- 'Kimmel' Does Well In New Slot
MediaDailyNews, Wayne Friedman - Friday, January 11, 2013
ABC's major late-night programming moves seems to be getting traction through t ...
- Oscar Noms, Wins Boost Revs And Marketing
MediaDailyNews, Wayne Friedman - Friday, January 11, 2013
Although entertainment options continue to expand and crowd the marketplace, the marketi ...
- 'Second Screens' Are Sill Second-Rate In The TV Business
TV Watch, Wayne Friedman - Monday, January 14, 2013
A lot has been made of the so-called second screen. But I' ...
- ABC's Lee Laments Lack Of Hits, But Trumpets Brand Success
MediaDailyNews, Wayne Friedman - Thursday, January 10, 2013
Paul Lee, president of ABC Entertainment Group, was disappointed in the network ...
- College Kids Favor Multiplatform Viewing
MediaDailyNews, Wayne Friedman - Thursday, January 10, 2013
Nielsen says nearly half of the 18-24 viewers grab their smartphones ...
- Netflix: Your TV Show Is A 'Hit'? Who Says?
TV Watch, Wayne Friedman - Friday, January 11, 2013
Netflix has a new way to measure its new original TV serie ...
- Global Ad Forecasts: 4%-5% In 2013
MediaDailyNews, Wayne Friedman - Wednesday, January 9, 2013
Another worldwide advertising estimate has pulled back on its projections for grow ...
- 'Kimmel' Scores In New Slot
MediaDailyNews, Wayne Friedman - Wednesday, January 9, 2013
Boosted by heavy marketing -- including some big on-air promotion during ESPN ...
- Your Smart TV Isn't So Smart, & That Driverless Car May Need A Chauffeur
TV Watch, Wayne Friedman - Thursday, January 10, 2013
Maybe you don't want to do everything with your TV. Perhaps y ...
- 2012: M&A Deals Hit $76 Bil, Marketing Segment Leads Efforts
MediaDailyNews, Wayne Friedman - Tuesday, January 8, 2013
While dollar volume in deal-making in media mergers and acquisitions rose ...
- Fox's Reilly Focuses On Event Series
MediaDailyNews, Wayne Friedman - Tuesday, January 8, 2013
Kevin Reilly, chairman of entertainment for Fox Broadcasting Company, conceded the netwo ...
- Oprah Winfrey to interview Lance Armstrong
Raw, Wayne Friedman - Wednesday, January 9, 2013
Oprah Winfrey Network has scored a major sports interview coup with mali ...