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The S.F. agency takes a fanatical approach to media accountability.
Direct mail and magazines will continue to be a difficult mix this year according to Primedia's David Ball.
The online industry is built on the foundation of innovation - make it new, different, faster, and better. In contrast, the advertising industry predominately relies on the tried and true - the thirty-second commercial, the placing of ads during the daytime to reach Moms, and the use of bikini-clad models to sell beer. However, one agency is trying to be different by marrying the concept of innovation and advertising.
Beyond Interactive stretches beyond the U.S. to become truly global.
Today, AMS Interactive Media accounts for about 10% of AMS¹s $70 million in media billings, which would rank it in the top 50 of all interactive agencies.
Detroit Agency Revs its Engines for Online Marketing
You haven't told us anything about yourself! Surely you've got something to say. Tell us a little something.