Adam Cahill
Member since July 2021Contact Adam- None _
- LinkedIn: https://www.linkedin.com/in/adamcahill/
- Massachusetts
- 02066 USA
Adam Cahill is a digital marketing veteran and also holds the CIPP/US and CIPT credentials from the International Association of Privacy Professionals.
Articles by Adam All articles by Adam
- Data Is Always Personal: An Argument For Agency in
MediaDailyNews on
08/09/2023
Rather than think about data in terms of where it was sourced or how identifiable it is, marketers should think about data in terms of how it was created.
- The Data Is Your Wife: An Argument For Respect in
MediaDailyNews on
06/19/2023
Remember that there is a real person on the receiving end of every ad. Think about a person you know and care about, and write with that level of care in mind.
- "Brand Voice" (Or, "Have Something to Say or Shut Up Already") in
MAD on
10/04/2013
With fewer TV spots to buy, and existing digital formats not living up to expectations, the need for brands to create their own impressions is pressing. To build choice-based impressions at scale, brands will need to find the courage to have a point of view.
- Obama In Social Spaces in
MediaDailyNews on
08/28/2008
Barack Obama has become such a dominant cultural presence that most newsstands could pass as campaign souvenir shops, but just two years ago he wasn't even on our radar. His rapid and unprecedented rise was in large part driven by his mastery of social media. So what can marketers learn about competing in social spaces from the Obama brand? Here are three guiding principles.
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