Named one of the “Who’s Who in Shopper Marketing Agencies” by Shopper Marketing Magazine, Greg Smith is a seasoned shopper marketing leader who specializes in CPG marketing, as well as consumer promotion strategy, retail sell-in, and execution. Throughout his career, he has led the development of successful activation strategies in mass, national, and regional grocery, club, drug, and dollar channels. Prior to joining Partners + Napier, Greg led shopper marketing at Smith Brothers Agency in Pittsburgh, PA., where he drove strategy for Nestlé brands such as Skinny Cow, Edy’s/Dreyer’s Fruit Bars, and Stouffer’s, and Heinz brands such as Ore-Ida and Bagel Bites. He also conceived and developed a patented digital shopper marketing tool that boosts clients' return-on-investment. Prior to Smith Brothers, Greg led teams at Acosta Marketing Group in creating account-specific strategies for front-runners in the shopper marketing discipline including, Clorox, Georgia-Pacific, Schwan’s, and Kellogg’s.