- Defining Your Investment In Big Data
Marketing Daily, David Booth - Monday, November 25, 2013
Investing in Big Data should not mean merely investing in the late ...
- Setting The Stage For Big Data Success
Marketing Daily, David Booth - Monday, October 21, 2013
Driving your Big Data initiatives from initial monitoring to organizational transformation wi ...
- 6 Steps To Determine Your Data And Analytics Maturity
Marketing Daily, David Booth - Tuesday, September 17, 2013
Every organization is at a different level of data and analytics maturit ...
- Dashboards - Enabling Data-Driven Decision-Making
Marketing Daily, David Booth - Tuesday, August 13, 2013
Dashboards are one of many hot topics basking in the glow ...
- Is Your Data Plan On Target?
Marketing Daily, David Booth - Tuesday, July 9, 2013
Big Data, data-driven marketing, analytics and a host of other goals focus ...
- Perpetual Motion In Big Data Planning
Marketing Daily, David Booth - Wednesday, June 19, 2013
According to a recent McKinsey report, "Big data: What's your plan?" t ...
- Four Steps For Diving Into Big Data
Marketing Daily, David Booth - Tuesday, May 7, 2013
Although experience should never be understated in the art of marketing, addi ...
- Four Big Data Misconceptions
Marketing Daily, David Booth - Wednesday, February 27, 2013
Big data is quickly becoming a bigger buzzword in 2013, yet markete ...
- Six Ways To Improve The Way You Market
Marketing Daily, David Booth - Friday, October 26, 2012
Data is truly the common currency that advertising will use in t ...