- Capitalizing On Behavioral Data To Create A Better Customer Loyalty Experience
Marketing Daily, Michael Hemsey - Wednesday, November 20, 2013
It's time marketers recognize that their perception of reality is different fr ...
- Why Loyalty Data Should Be The Focus Of Your Brand Marketing Strategy
Marketing Daily, Michael Hemsey - Tuesday, September 17, 2013
Leveraging the data-gathering power of your loyalty program technology is essential f ...
- Does Big Data Require A Big Rethink?
Marketing Daily, Michael Hemsey - Tuesday, June 18, 2013
Is it possible that marketers have gotten Big Data wrong -- ...
- Solving The Riddle Of Big Data
Marketing Daily, Michael Hemsey - Friday, April 19, 2013
If retail chains both large and small have figured out Big Dat ...
- When it Comes To Loyalty, Experience Is Everything
Marketing Daily, Michael Hemsey - Friday, March 15, 2013
Experience is everything. Yet what experiences inspire loyalty remains fluid. For brand ...
- Omnichannel Loyalty Outlook For 2013
Marketing Daily, Michael Hemsey - Tuesday, February 19, 2013
Embrace and act on the four major trends shaping the loyalty indust ...
- Creating Optimized Customer Experiences When Loyalty, CRM Come Together
MarketingTools: CRM, Michael Hemsey - Thursday, January 24, 2013
Ask marketers or loyalty marketing service providers (L-MSPs) what will be ...
- Loyal To A Second Pass: How Apple's Passbook Could Remake Holiday Cheer
Mobile Marketing Daily, Michael Hemsey - Tuesday, November 27, 2012
One of iOS 6's lesser-known add-ons, Passbook might well win the e-wall ...
