Hunter Thurman
Member since June 2022Contact Hunter- President Alpha-Diver
- alpha-diver.com
- LinkedIn: linkedin.com/in/hunterthurman
- Cincinnati Ohio
- 45226 USA
Hunter Thurman is president of Alpha-Diver, the market research firm that applies neuroscience to more deeply understand marketplace behavior. The firm’s neuroscientists and strategists work with leading brands, retailers and the Wall Street analyst community to explain, measure, and predict consumer behavior.
Articles by Hunter All articles by Hunter
- Defend Against Consumer Tradedown: It's Your Brand Versus... Itself in
Marketing Insider on
12/23/2022
As product marketers face inflationary pressures, many wonder, at what point will people switch from premium to store brands?
- Defend Against Consumer Tradedown: It's Your Brand Versus... Itself in
Marketing Insider on
10/03/2022
As product marketers face inflationary pressures, many wonder, at what point will people switch from premium to store brands?
- 'Revenge Spending' And The Groundswell Of Inflationaires in
MediaDailyNews on
06/24/2022
While the only constant is that things will continue to change, most strategists, analysts, insights leaders, and marketers continue to overlook one underlying factor in the marketplace: consumer psychology is much more durable than it may appear.
- iWatch Answers How We Feel About Brands in
Marketing Daily on
05/22/2013
Beyond delivering the coolest accessory since 1983's "Frogger" video game watch, the wearability trend will usher in a new era in the way we live, feel, choose -- and consume. While conversations abound about text, voice, video, and audio, there has been little discussion of the area with the most meaningful marketing potential: physiometric feedback.
About Edit
You haven't told us anything about yourself! Surely you've got something to say. Tell us a little something.