
Hugo Hanselmann
Member since July 2010Contact Hugo- Director Marketing Projects AB Inbev
- Brouwerijplein 1
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- 3000 BEL
Articles by Hugo All articles by Hugo
- Mobile Loyalty Programs - The New Home Run for Marketers in
Mobile Marketing Daily on
05/07/2013
Loyalty programs need a rethink, says Anheuser-Busch's Global Director, Digital Connections. and mobile may be the platform best positioned to reset that relationship with the consumer.

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