- Megamillion-Dollar Sponsorships: My Two Cents
Content Marketing Insider, Carol Krol - Friday, March 14, 2014
Samsung, dubbed an official sponsor of the 86th Academy Awards, spent clo ...
- Branded Content Marketing: Help Wanted
Content Marketing Insider, Carol Krol - Friday, February 14, 2014
Marketers want content, but they need lots of help. According to t ...
- Focus Is Key To Flawless Content
Content Marketing Insider, Carol Krol - Friday, January 17, 2014
In my last column, "Content Reigns Supreme," I talked about how "creati ...
- Content Reigns Supreme
Content Marketing Insider, Carol Krol - Friday, October 11, 2013
"Content is king" is a clich, but phrases become clichs because ...