- Horizon Media's Push For Innovation and Entrepreneurship
MAD, Larissa Faw - Friday, December 26, 2014
The agency launched MKT in its New York office two years a ...
- Media Trends 2015: Precision TV, Everyday Memes, And Media With 'Pace And Purpose'
MAD, Larissa Faw - Wednesday, December 24, 2014
That's according to executives at Starcom MediaVest Group who live and breat ...
- Forge Worldwide 'Grows' Storybook Campaign
MAD, Larissa Faw - Tuesday, December 23, 2014
Using the familiar context of a children's storybook with illustrations, the campai ...
- Fido Gets More Holiday Booty Than In-Laws
MAD, Larissa Faw - Monday, December 22, 2014
The average family expects to spend around $475 on gifts this holid ...
- Johnsonville Sausage Hooks (Without Piercing) Droga5 For Creative Duties
MAD, Larissa Faw - Friday, December 19, 2014
Droga5 will handle strategy, creative, digital/social marketing and branded infotainment. The fir ...
- Second Story, NEA Develop A White House 'Wonderland'
MAD, Larissa Faw - Friday, December 19, 2014
Second Story, part of SapientNitro, and the National Endowment for the Ar ...
- Amazon Top Info Source For Holiday Deal Seekers
MAD, Larissa Faw - Thursday, December 18, 2014
Six in 10 survey respondents choose it as their key information sourc ...
- Y&L Rebrands Kelty Outdoor Gear
MAD, Larissa Faw - Thursday, December 18, 2014
Essentially, because the Kelty brand has been around for a long tim ...
- Bakers Square Selects HY Connect As AOR
MAD, Larissa Faw - Wednesday, December 17, 2014
Ad campaign efforts for the family restaurant chain will focus on "breakthrou ...
- Content Agency Contend Strengthens Leadership Team
MAD, Larissa Faw - Wednesday, December 17, 2014
The agency is expanding its talent pool by hiring three new executive ...
- Fans Want Rewards In Exchange For Tweets
MAD, Larissa Faw - Wednesday, December 17, 2014
That's according to Horizon Media which examined the value of sponsored live-eve ...
- Partners + Napier Strengthens Leadership Team
MAD, Larissa Faw - Tuesday, December 16, 2014
The shop, part of Project: Worldwide, has promoted Sarah Hanson to preside ...
- HelloWorld, Mellow Mushroom, Stella Artois Launch Holiday Sweepstakes
MAD, Larissa Faw - Tuesday, December 16, 2014
Everyone knows about selfies, but Mellow Mushroom, a pizza chain with mo ...
- AD Club, Google Seek Young Innovators
MAD, Larissa Faw - Monday, December 15, 2014
The AD Club and Google are hosting the 3rd annual Young Innovato ...
- WPP's Landor Sets Up Shop In Turkey
MAD, Larissa Faw - Monday, December 15, 2014
Strategy brand consultant agency Landor is adding Turkey to its network ...
- Dad Knows Best As Josh Cellars Launches New Ad Campaign
MAD, Larissa Faw - Friday, December 12, 2014
Napa Valley and Sonoma Vintner and Winemaker Joseph Carr created Josh Cella ...
- Friendshop! Shows How To Survive Middle School
MAD, Larissa Faw - Friday, December 12, 2014
Those working at big agencies often don't have time for passion project ...
- Dad Knows Best As Josh Cellars Launches New Ad Campaign
Marketing Daily, Larissa Faw - Monday, December 15, 2014
Napa Valley and Sonoma Vintner and Winemaker Joseph Carr created Josh Cella ...
- They Is Gone, But Not Forgotten
MediaPost Weekend, Larissa Faw - Sunday, December 14, 2014
Earlier this month, Amsterdam-based agency They found itself without a third cal ...
- Brunner Executive Headed To Dog House; Dog Isn't Crazy About The Idea
MAD, Larissa Faw - Thursday, December 11, 2014
This weekend, ad agency Brunner's Chief Growth Officer Dan Wald and eig ...
- Genworth Integrates With NBC's 'Today'
MAD, Larissa Faw - Wednesday, December 10, 2014
Insurer Genworth is working with Spark SMG and its sibling branded conte ...
- StrawberryFrog Names Agency Vet Chris Perkins Managing Director
MAD, Larissa Faw - Wednesday, December 10, 2014
Perkins succeeds Founder Scott Goodson in the day-to-day management of the agenc ...
- Fresh & Easy, Ignited Seek "Smarter Markets"
MAD, Larissa Faw - Wednesday, December 10, 2014
The chain, which operates 167 stores in Arizona, California and Nevada, ...
- Click 3X Builds Four-Ton Rube Goldberg Contraption For Nat Geo Ad
MAD, Larissa Faw - Tuesday, December 9, 2014
The ad pays homage to big gadgets that perform simple tasks ...
- Sorrell: Competitors Should Clarify Their Revenue Pictures
MAD, Larissa Faw - Monday, December 8, 2014
WPP CEO Martin Sorrell is urging analysts and investors to force competi ...
- MDC Partners: We Don't Acquire, We Partner
MAD, Larissa Faw - Monday, December 8, 2014
MDC Partners attributes its success to its nimble business model. "We ha ...
- Fallon To Help Big Ten Network Boost Its National Profile
MAD, Larissa Faw - Friday, December 5, 2014
BTN wants be recognized as a national network by both diehard fa ...
- Global Ad Market To Grow 5%-6% Over Next Three Years, ZenithOptimedia Predicts
MAD, Larissa Faw - Sunday, December 7, 2014
Global ad spend is projected to grow 4.9% to $545 billion ...
- Ohio Seeks New Tourism Branding/Advertising Agency
MAD, Larissa Faw - Friday, December 5, 2014
The TourismOhio RFP is broken into three parts: (1) Brand architecture a ...
- Publicis Groupe's Latest Strategic Plan
MAD, Larissa Faw - Thursday, December 4, 2014
With an emphasis on enabling technology, the new plan centers on consultin ...