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Michael Amar has spent the last decade at the intersection of online media, retail and innovative technologies. Prior to founding Ifeelgoods, Michael founded and successfully sold DAOODA, a thriving ad network in the EU, and AGORAD, which was the number one independent French media company at the time he sold it in 2007. As CEO of Ifeelgoods, Michael is leveraging his leadership, experience and insights in e-commerce and online advertising to disrupt the promotion, advertising and loyalty industries. Michael is a graduate of Institut Superieur de Gestion business school. Michael lives with his family in Palo Alto, California.

Articles by Michael All articles by Michael

  • The Evolution Of The Bundle In The Digital Era in Marketing Daily on 11/06/2014

    With mobile phone engagement perpetually on the rise, I find it fascinating to analyze how retailers are continuously turning to employing new tactics to draw in the attention of customers, giving old marketing ploys a fresh new breath of life.

  • The Evolution Of The Bundle In The Digital Era in Marketing Daily on 10/10/2014

    With mobile phone engagement perpetually on the rise, I find it fascinating to analyze how retailers are continuously turning to employing new tactics to draw in the attention of customers, giving old marketing ploys a fresh new breath of life.

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