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It seems that not a week goes by without another massive media pitch. It cannot be a coincidence that so many clients who would consider themselves to be highly sophisticated in the media space are looking very carefully at their agency arrangements right now.
While the number of broadband households continues to grow rapidly every day, many cable companies seek the magic words to turn "on-the-fencers" into real customers. The question is: How do I nudge the consumer "on the fence" in my direction?
You haven't told us anything about yourself! Surely you've got something to say. Tell us a little something.