Sean Scott, Senior Brand Consultant, has been involved in a variety of company and client service roles at Ameritest since 2001. His experience across a wide range of categories including CPG, Telecom, Tech, Financial Services, QSR, and Healthcare helps him lead new business development and match client needs to brand and communications research. Sean also built the operations team that fields all studies, ensures data integrity and quality, tabulates data, and maintains databases.
- Tasty Vs. Tasteless: Does Sex Sell? in
Marketing Daily on
03/26/2015
When Carl's Jr. (and sister brand Hardee's) launches a new ad, people notice. Really, it's hard not to. The formula is a simple one - find a sexy spokesmodel and have her do a lot of very sexy things
before taking a bite of a burger.