George Moreira
Member since August 2006- Group Planning Director MindShare
- 350 West Mart Center Drive
- Suite 1270
- Chicago Illinois
- 60654 USA
Articles by George All articles by George
- Stop Interrupting, Start Engaging: A Paradigm Shift In Consumer Marketing in
MAD on
05/20/2015
Content marketing presents a powerful opportunity for brands in the digital age. But to seize it, brands must fundamentally shift how they think, act and behave. Brands are no longer defined by the things that they tell customers. They're defined by all of the interactions that people have with them. Each of those little moments creates a much bigger story.
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