Maribeth Papuga
Member since June 2015Contact Maribeth- Executive in Residence BIA Kelsey
- LinkedIn: https://www.linkedin.com/in/maribethpapuga
- Twitter: @maribethpapuga
- Harrison New York
- 10528 USA
Articles by Maribeth All articles by Maribeth
- Local Market Insights Hold Valuable Keys To Develop Better Ad Spend Return in
MediaDailyNews on
06/25/2015
We need to help national marketers be smarter about their local investment and activation to drive the best ROAS. Interestingly, local SMBs who live and work in the same markets as their customers are increasing their own investment in local audience targeting at the same rate.
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