- Technology No Longer Issue In Audience-Based Buying: Q&A With GABBCON's Gabe Greenberg
MediaDailyNews, Charlene Weisler - Wednesday, July 26, 2017
Gabe Greenberg, CEO and co-founder of GABBCON (Global Audience-Based Buying Conference a ...
- Focusing On TV Measurement: Q&A With iQMedia's John Derham
Television News Daily, Charlene Weisler - Thursday, July 13, 2017
John Derham, IQ Media's founder, head of Innovation, explains how TV measureme ...
- Tracy Swedlow And The Future Of Television
Television News Daily, Charlene Weisler - Tuesday, June 27, 2017
Here is what's on tap for this year's TV of Tomorrow even ...
- Discovering Cross-Platform Measurement: Q&A With Verto's Verkasalo
MediaDailyNews, Charlene Weisler - Tuesday, June 13, 2017
Hannu Verkasalo, CEO of Verto Analytics, started out as an entrepreneur straig ...
- ComScore Explains Cross-Platform Measurement Advancements
Real-Time Daily, Charlene Weisler - Monday, May 22, 2017
ComScore recently announced an advanced version of its cross-platform measurement capability, whi ...
- Using ACR To Demonstrate TV's Power: Q&A With Ashish Chordia, Alphonso
MediaDailyNews, Charlene Weisler - Wednesday, May 17, 2017
Ashish Chordia, founder and CEO, Alphonso, is a serial entrepreneur who's al ...
- Moving To Audience-Based TV Buying: Q&A With EyeView's Brian Katz
MediaDailyNews, Charlene Weisler - Wednesday, May 3, 2017
Brian Katz, VP, advanced tv insights and strategy at Eyeview, started o ...
- Merging Digital, TV Ad Tech: Q&A With TiVo's Joan FitzGerald
MediaDailyNews, Charlene Weisler - Wednesday, April 19, 2017
Joan FitzGerald, VP, product management and business development, TiVo, is a ...
- Monetizing Celebrity: Q&A With Limelight Media's Wendy Dutwin
MediaDailyNews, Charlene Weisler - Monday, April 3, 2017
After years in TV and film production, Wendy Dutwin, founder and he ...
- Older, Cooler? Q&A With RLTV's Roy Ennis
MediaDailyNews, Charlene Weisler - Thursday, March 9, 2017
With Mindshare's new Culture Vulture study noting a new trend - ...
- Quantifying The Trump Effect: Q&A With Cambridge Analytica's Oczkowski
Marketing Politics Daily, Charlene Weisler - Friday, February 24, 2017
Cambridge Analytica has been in the news recently because of its astu ...
- Challenges To Linear TV: Q&A With IRIS.TV's Field Garthwaite
MediaDailyNews, Charlene Weisler - Thursday, February 23, 2017
The need to discover new content has grown as both content choic ...
- 3 Fundamental Changes in TV Measurement: Q&A With Qubole's Ashish Thusoo
MediaDailyNews, Charlene Weisler - Monday, February 6, 2017
Ashish Thusoo, CEO and co-founder Qubole, previously ran Facebook's Data Infrastructure tea ...
- What's Working -- And Not -- In TV Measurement? Q&A With Lotame's Ryan Reed
MediaDailyNews, Charlene Weisler - Monday, January 23, 2017
Ryan Reed, director of television and video solutions at Lotame, started h ...
- The Global TV Market: Q&A With Adstream's Gerry Sutton
MediaDailyNews, Charlene Weisler - Wednesday, January 11, 2017
Gerry Sutton, CEO of Adstream, describes himself as "a software guy ...
- Programmatic TV Is 'Overpriced': Q&A With Huddled Masses' Cantu
Real-Time Daily, Charlene Weisler - Tuesday, December 27, 2016
Charles Cantu founded Huddled Masses four years ago, "as a boutique tradi ...
- Spanning All Media: Q&A With Entercom's Ruth Gaviria
MediaDailyNews, Charlene Weisler - Wednesday, December 14, 2016
Ruth Gaviria, CMO of Entercom, intended to pursue a career in medici ...
- Accelerating Attribution
MediaDailyNews, Charlene Weisler - Tuesday, November 29, 2016
Accurate attribution would enable a marketer to get the correctly measured sequenci ...
- Secrets Of Programming Success Revealed: Q&A With Producer Mark Cronin
MediaDailyNews, Charlene Weisler - Monday, November 28, 2016
Veteran TV producer Mark Cronin had an unusual background for entertainment. ...
- The Cross-Screen Measurement Experience: Q&A With VideoAmp's Ross McCray
MediaDailyNews, Charlene Weisler - Wednesday, November 16, 2016
Ross McCray, co-founder and CEO, VideoAmp, studied math and astrophysics at UC ...
- The Future Of TV Measurement: Q&A With Commerce Signals' Paulisick
MediaDailyNews, Charlene Weisler - Wednesday, November 2, 2016
Adam Paulisick, chief product officer of Commerce Signals, sees a future whe ...
- Using A.I. To Measure Marketing: Q&A With Adgorithms' Or Shani
Real-Time Daily, Charlene Weisler - Tuesday, October 18, 2016
Or Shani, CEO and founder of Adgorithms,created an artificial intelligence-based marketing syst ...
- Driving Data For Agencies: Q&A With Centriply
MediaDailyNews, Charlene Weisler - Tuesday, October 4, 2016
Among the many data-driven platform companies in the media ecosystem today, Centrip ...
- The Secrets Of Ad Avoidance: Q&A With Samba's Ashwin Navin
MediaDailyNews, Charlene Weisler - Wednesday, September 7, 2016
It's an exciting time to be involved with the data coming ...
- Will Your Brogrammer Start a Skunkworks that Bricks Your Phone? CIMM's Lexicon 3.0 Update
MediaDailyNews, Charlene Weisler - Wednesday, August 31, 2016
Six years and over 1,000 terms after its original release, CIMM's med ...
- Smart TV Will Evolve: Q&A With Oded Napchi
MediaDailyNews, Charlene Weisler - Wednesday, August 10, 2016
Oded Napchi is CMO of HIRO Media, founded in 2006 first ...
- The World Of Outstream Video: Q&A With Yoav Naveh
MediaDailyNews, Charlene Weisler - Tuesday, July 26, 2016
As the co-founder and CEO of ConvertMedia, Yoav Naveh works in t ...
- Making Media Better Than Ever: Q&A With Elite's Ben Kirshner
MediaDailyNews, Charlene Weisler - Tuesday, July 12, 2016
Fourteen years ago, Ben Kirshner, CEO of Elite, started Coffee for Les ...
- ARF Conference Explores Metrics For Creative -- And Children
MediaDailyNews, Charlene Weisler - Thursday, June 23, 2016
We talk a lot about data in media measurement these days, b ...
- Tracy Swedlow Of TV Of Tomorrow: 1990 Predictions Coming True Now
Television News Daily, Charlene Weisler - Wednesday, June 8, 2016
Tracy Swedlow, CEO, Founder, TMRW Corp., executive producer of The TV ...
