Jennifer Shambroom
Member since November 2015Contact Jennifer- CMO YouAppi
- LinkedIn: https://www.linkedin.com/in/jennifershambroom
- Twitter: jenshambroom
- New York New York
- 10014 USA
Highly accomplished senior marketing executive with a 16-year track record of success achieving growth objectives within start-up, turnaround and rapid growth environments. A veteran of the mobile ecosystem boasting 10 years of mobile app experience and led the marketing efforts of the first mobile-specific IPO at Motricity. My marketing leadership has also contributed to the sale of two software companies and the acquisition of several more.
Articles by Jennifer All articles by Jennifer
- Holiday Videos Aren't Made Just For TV in
Marketing Insider on
09/04/2018
We can expect video content to see a surge in popularity for this year's holiday season.
- Madison Avenue Lost This Election in
Marketing Daily on
11/17/2016
Though there is no value in pointing fingers today, we do need to analyze the results of this election campaign in order to understand what went wrong to be smarter in 2020.
- 5 Mobile Marketing Best Practices For The Olympics in
Mobile Marketing Daily on
05/09/2016
Though the Olympics only last 16 days, the values of excellence and participation are eternal. If you're spending much of your time and budget on the Olympics, start early in order to generate an ROI.
- 2016 Will Be An App Election in
Mobile Marketing Daily on
11/23/2015
If Obama's election victory in 2012 was driven in a large part by effective social media Web site marketing, the 2016 elections will be decided 'in-app.'
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