omri marcus
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- Cross-Platform Advertising: It's The Message, Not The Medium in
MediaDailyNews on
03/15/2016
One more burger commercial and you'd want to push the CEO of the fast-food chain through the meat grinder. A new method, espousing a radically new thinking, is required. Stories are very popular - especially with sequels and, preferably, stories that relate to people's lives, at that particular time and place.
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