Dave BirckheadMember since May 2016Contact Dave
With deep expertise across both marketing and technology, Dave partners with Infinitive's clients to help bridge the divide between strategy and execution. He enjoys working to bring about digital solutions that optimize business performance, accelerate innovation, and improve customer experience.
Articles by Dave All articles by Dave
- Voter Intelligence In 2016: Data Science Is The New Baby Kissing in
Marketing: Politics on
This 2016 campaign season reminds us that modern politics is increasingly data-driven. Like any business, political campaigns seek to use data to develop new insights and gain advantages. Data-driven best practices flow back and forth between political campaigns and marketing groups. Innovations and experts honed in one domain tend to migrate to the other.