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Christina Ottomanelli

Member since April 2016Contact Christina

Articles by Christina All articles by Christina

  • Where Brands Fit In Voice-Activated Assistants in AI & IoT Daily on 06/30/2016

    This marks the year of conversation commerce and how brands can now interact with consumers in more personalized ways, including messaging apps, chat apps and voice technology. Instead of ordering goods or services on websites or by phone, consumers can now do so within apps and social media channels. As consumer behavior shifts to these new channels of interaction, and time spent on social media and messaging apps continues to rise, it is increasingly important for brands to meet consumers where they are.

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