Vince Cacace is the Founder and CEO of Vertebrae, a Santa Monica-based technology company focused on connecting virtual reality audiences with brands and advertisers through its VR advertising platform. Vince has an analytics and business intelligence background from GM, and co-founded Hit Doctor Records. A graduate of Florida State University, Vince is most passionate about empowering creativity through technology innovation.
- New Metrics of VR: Spread the Good VIBEs in
MediaDailyNews on
11/17/2016
As VR technology matures, it is enabling new kinds of immersive entertainment. For brands, it offers opportunities to create new advertising experiences. Making sure those ad experiences measure up to
the surrounding content is one of the industry's big challenges.