- Paris Hilton Is Hot: Using The Immediacy Of Paid Search To Take Advantage Of Spikes in Search Traffic
Search & Performance Insider, Chrysi Philalithes - Tuesday, August 19, 2008
The self-proclaimed Heiress of Hotness has definitely been hot in terms ...
- Why Do We Keep Saying 'Or' Instead Of 'And'? The Debate Between Direct Response And Branding
Search & Performance Insider, Chrysi Philalithes - Tuesday, August 5, 2008
There's a marketing debate that just won't go away. And I wi ...
- A Picture Speaks A Thousand Words
Search & Performance Insider, Chrysi Philalithes - Tuesday, July 22, 2008
We YouTube our videos, Flickr our photos and put both up ...
- We May Both Be Speaking English, But...
Search & Performance Insider, Chrysi Philalithes - Tuesday, July 8, 2008
I was back at home in London recently and I did t ...
- You Say 'Tomato,' I Say, 'Whole Foods': Use Paid Search To Get Your Message Out!
Search & Performance Insider, Chrysi Philalithes - Tuesday, June 17, 2008
Being a Brit, the whole "you say tomato, I say tomahto" de ...
- You Say Tomato And I Say...
Search & Performance Insider, Chrysi Philalithes - Wednesday, April 2, 2008
We've spent a lot of time laughing in our office this pa ...
- Using Search To Manage Your Brand's Online Reputation
Search & Performance Insider, Chrysi Philalithes - Thursday, March 27, 2008
Last month an interesting thing happened to me. I became the "subjec ...
