Dan Curran is a seasoned marketing and advertising entrepreneur. He is the founder and CEO of PowerPost, a comprehensive content publishing technology platform for brand marketers. PowerPost’s software centralizes content to allow for streamlined collaboration, measurement, and publishing.
- Is Your CMO - or Any CMO - Still Relevant? in
Marketing Insider on
11/03/2017
Marketing looks nothing like it did 10 years ago, yet the title of CMO still lingers like that well-worn suit in the back of your closet.
- Election 2016: The Big Marketing Takeaways in
MAD on
01/25/2017
The 2016 presidential election made it painfully clear that conventional tactics can spell doom. Both Donald Trump and Bernie Sanders knew their audiences and used bombastic, anti-establishment
methodologies to garner mass appeal. Smart brands would be wise to learn from these individuals who shaped 2016.