Sean Looney has been the President of Looney Advertising & Branding for more than a decade. He has help grown hundreds of companies the past 25 years and is in a never-ending search for the perfect milkshake.
- How To Become A Brand's Irreplaceable Business Partner in
MAD on
01/30/2017
By becoming more entrenched in brands' data, aggressively setting the long-term agenda for brands' vision, and pursuing initiatives that reduce internal organizational blockers to innovation, agencies
have the power to swiftly become partners that their clients cannot do without. It'll take honesty, energy and focus.