Chris Hiland
Member since February 2009- President, Media Network Geomentum
- 3025 Highland Parkway
- Suite 700
- Downers Grove Illinois
- 60515 USA
Articles by Chris All articles by Chris
- The Fallacy Of Scale in
MediaDailyNews on
01/31/2017
Apparently, scale doesn't buy you confidence or control the way it used to. Scale doesn't deliver agility, and the lower TV rates that big shops promise are chasing a dwindling supply of linear TV audience.
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