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Over the past four decades, Alan Siegel has become one of the best-known figures in the branding business. He has achieved the stature of pillar of the establishment and provocative iconoclast, while building a leading brand consultancy, Siegel & Gale, devoted to positioning global companies. In 2012, Alan created Siegelvision, a new company committed to a different approach to branding exemplified in the phrase “clarity above all.” Drawing on small teams of experienced, handpicked talent, Siegelvision develops simple, powerful brand strategies for clients seeking to step boldly to the next level.

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