Edward Cotton
Member since May 2017Contact Edward- CSO BSSP
- http"//www.bssp.com
- LinkedIn: https://www.linkedin.com/in/edward-cotton-93b535/
- Twitter: @cotton
- 20 liberty ship way
- Sausalito California
- 94965 USA
CSO of BSSP. A communications agency based in Sausalito, California.
Articles by Edward All articles by Edward
- When Consumers Demand Affirmation, You Need to Love Them Back in
Marketing Insider on
06/08/2018
Brands used to sit at the nexus of power, functioning as trust engines that could brainwash and cajole people into believing not only in what they said, but, more importantly, what they represented.
- Why Automotive Brands Must Evolve in
Marketing Daily on
05/09/2017
Tesla has built a brand that runs counter to others in the auto industry. It's an innovative technology company, not an automotive brand.
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