Welby Chen
Member since October 2007Contact Welby- SVP Sales & Revenue Operations VEVO
- 240 East 76th St
- Apt 2U
- New York New York
- 10021 USA
Articles by Welby All articles by Welby
- Optimizing The DSP Relationship: Value Of Audience Data For Publishers in
Publishers Daily on
12/26/2017
To get their fair share of ad dollars, publishers need to tip the scales in their favor. One possibility is to take back buying power by packaging their audiences.
- 6 Best Practices For Monetizing Mobile Video in
Mobile Marketing Daily on
05/17/2017
There are still several challenges to successfully creating, delivering and measuring the performance of mobile video ads. Providing a seamless experience for users is key for any mobile publisher monetizing via ads.
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