Rose’s expertise in brand runs the gamut from growth strategy to brand governance. Over the course of 11 years with Lippincott and the Oliver Wyman Group, her work has focused on developing brand portfolio, brand positioning, messaging, brand voice, brand architecture, employee engagement, brand governance and brand launch strategies. Rose has worked with brands across North America, Europe and Asia, with clients spanning the technology, industrial, apparel, financial services and specialized services industries.