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Nicole Clemente

Member since August 2017Contact Nicole

  • Business Design Hill Holliday
  • New York New York
  • 11249 USA

Articles by Nicole All articles by Nicole

  • How Agencies Can Compete Effectively Against Consultancies in MAD on 08/25/2017

    Having seen both sides, the competitive threat is real. But agencies can and should differentiate themselves. It's no secret that consultancies are masters of C-Suite relationships, accustomed to a top-down sales approach. As funding for this work shifts increasingly to CMOs, the presence of consultancies will only increase.

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