Aaron DuboisMember since August 2017Contact Aaron
More than just a "digital guy." Striving to see every aspect of the customer's journey, create memorable and measurable customer experiences, and deliver highly relevant data back into the business. It's what I do! And I do it at Phelps, a 35 year old employee-owned marketing agency in Los Angeles, CA. Come check us out at phelpsagency.com
Articles by Aaron All articles by Aaron
- AR Raises The Stakes On Brand Responsibility in
Marketing Insider on
Augmented reality creates the opportunity for brands to be more intrusive than ever because it's more a filter for living than a medium for accessing content. As wearers literally experience life through the lens of their smartphones, glasses or headsets, brands are invited into a more personal, subjective, sensitive relationship than marketers could have imagined a generation ago.
- I'm Conflicted About Virtual Reality; You Should Be, Too in
Marketing Daily on
Now is the time for marketers to put guardrails on VR - to protect the vehicle before we lose the keys.