Mike Cousineau

Member since November 2016Contact Mike

Threat From Amazon Drives New Strategy, Innovation From Retailers in Marketing Insider on 11/15/2017
Tackling customer experience challenges and fostering innovation in omnichannel strategy have long been crucial priorities for retailers. But more recently, finding the solutions to those challenges, and a laser focus on eliminating customer friction points, have been more urgent agenda items than ever before thanks to Amazon.

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