I am currently the CMO at HearMeOut a voice-based social network, previously the director of digital marketing at Glide a video messaging app, I established and ran the online marketing for Mobileye maker of collision avoidance systems, recently acquired by Intel. I am also a self-published author of "Secrets Of A Digital Marketing Ninja" which reached #1 on the Amazon bestseller lists for marketing and Advertising. In my spare time, I consult various businesses and guest post.
- ESports: The $1-Billion Market You Don't Know About in
Marketing Insider on
02/07/2018
Sixty-four percent of the U.S. population are gamers, according to Nielsen's 2017 "Games 360 U.S" report. Take a second to let that number sink in. Here is another fancy number: according to
SuperData's 2016 research, eSports (multiplayer online games played competitively for spectators) generated almost $1 billion in 2016.