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Brian Shimmerlik

Member since March 2018Contact Brian

Brian is Founder and CEO of Vengo Labs. Vengo is a next-gen retail platform that helps brands reach customers through an integrated product experience in hard-to-access locations. Vengo connects brands with consumers by providing location specific, just-in-time products through novel, technologically enhanced vending machine platforms. By customizing the products to the real-time needs of a consumer, whether at a hotel, gym, workspace, or college dormitory, Vengo is solving a pain point for retailers trying to reach consumers directly and compete in a crowded marketplace. As an added feature of the Vengo platform, Vengo partners with media brands to provide consumers with relevant and engaging content, exclusive product offers, and sampling opportunities.

Articles by Brian All articles by Brian

  • The New Age of Sampling in Marketing Insider on 03/20/2018

    "Hey Alexa, can I have a free Chobani?" Yes, said Chobani. Through a multi-channel marketing and sampling campaign, the company estimates it will give away 10 million yogurt products in honor of its 10th anniversary. That's a lot of free yogurt, but Chobani, like a few other companies, recognizes the loyalty-driving power of trial and its ability to build customer loyalty.

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