Lux Narayan
Member since April 2018Contact Lux- CEO & Co Founder Unmetric
- https://unmetric.com/
- Facebook: https://www.facebook.com/unmetric
- LinkedIn: https://www.linkedin.com/in/lakshmanannarayan/
- Twitter: @luxnarayan
- New York New York
- 10004 USA
Lux Narayan is CEO & co founder at Unmetric, an enterprise solution for branded content analysis and discovery. Unmetric helps digital marketers, social media analysts, and content creators harness social signals to track and analyze competitive content and campaigns, and to create better content and campaigns of their own. A TED speaker and stand up comedian, Lux is curious about most things. He enjoys creating products and 'stuff' and values his time with family, friends, strangers, the sky, mountains & fish.
Articles by Lux All articles by Lux
- Why D2C Brands Should Invest In TV Advertising in
Marketing Insider on
03/06/2019
For one, TV ads provide reassurance that a brand is legitimate; they also enable you to tell a cohesive story.
- 4 Things DNVBs Do That Traditional Brands Don't in
Marketing Insider on
04/05/2018
You may not have heard of a DNVB (digitally native vertical brand), but If you ever listen to podcasts, you've probably heard ads for them.
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