Projjol Banerjea

Member since October 2011Contact Projjol

Founder & CPO zeotap
www.zeotap.com
LinkedIn: http://www.linkedin.com/in/projjol
Twitter: projjol
New York New York
10011 USA

Projjol founded zeotap in September 2014 and has since grown it into a global leader in mobile data –– the first company to establish relationships with major telecom operators the world over and winner of multiple industry awards. Projjol’s prior roles include those as Chief Product Officer at premium network Moboqo, acquired by mobile advertising company Applovin, as well as VP Marketing & Business Development at mobile supply side platform Fyber (formerly SponsorPay), acquired by RNTS Media for $190 million.

Articles by Projjol All articles by Projjol

How Publishers Can Prep For The Shift To First-Party Data in Publishers Daily on 02/02/2021
They need strategies to encourage users to share their information, including paywalls and better value for readers.
What Brands Should Be Asking About Mobile Data in Marketing Insider on 04/19/2018
Brands have been working hard to utilize their first-party data for reaching mobile audiences. But those relying on internal assets alone, often sparse and incomplete, miss the tremendous added value of third-party data.

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