Kelly Goetsch
Member since February 2018Contact Kelly- Chief Product Officer commercetools
- Wausau Wisconsin
- 54403 USA
- Understanding Real-Life Shoppers In The Age Of Engagement in
Marketing Insider on
04/26/2018
In the Age of Engagement, people are tethered to information and entertainment at their fingertips and barraged with messages from all vantage points throughout most of their waking hours. In this
environment, shoppers want and need more than mass-produced, impersonal, uninspired buying experiences that don't deliver any value.