Katie Shanagher
Member since April 2018Contact Katie- Strategic Planner Blue Chip Worldwide
- LinkedIn: https://www.linkedin.com/in/katie-shanagher-26609b89/
- Chicago Illinois
- 60657 USA
Katie is a brand strategist who is passionate about using true human insight to inspire effective creative work. She currently works on brands such as P&G, McCormick, Blue Bunny, and Pirate's Booty at Blue Chip Worldwide in Chicago.
Articles by Katie All articles by Katie
- 7 Reasons Food Marketers Shouldn't Ignore Millennial Dads in
Marketing Insider on
04/27/2018
If you work in food marketing, you've targeted "mom" more times than you can count. For a long time, this exclusive, sometimes tiresome, focus on mom made sense-moms were doing much more of the cooking and grocery shopping than dads.
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