Rafi Mamalian
Member since April 2018Contact Rafi- VP, Global Influencer Marketing Undertone
- New York New York
- 10023 USA
Articles by Rafi All articles by Rafi
- The Real Value Of Influence in
Marketing Insider on
04/27/2018
What you heard is true: Advertisers and brands love influencer marketing. According to the Association of National Advertisers, 75% of [national advertisers] currently employ the discipline and almost half (43%) are planning to increase their spending on it in the next 12 months.
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