George Eames

Member since May 2018

Director of Mobile Ad Operations Fluent, Inc.
http://www.fluentco.com/insights/
LinkedIn: https://www.linkedin.com/in/georgeeames/
New York New York
10004 USA

George is Director of Mobile Ad Operations at Fluent, Inc., which drives acquisition for growing brands. He has expertise in business and product development, account management, and everything mobile.

Articles by George All articles by George

Why App Installs Have Become Meaningless - Driving Post-Install Engagement in Marketing Insider on 05/22/2018
Since 2008, Apple's App Store has seen over 180 billion installs from users worldwide. We are inundated with options: over 1,300 new apps are introduced to the app store daily and 80% of users delete an application just three days after installing. The demand for apps is far lower than the amount being introduced. Developers and marketers alike face the challenge: are installs an accurate KPI for growth?

Member since Edit Profile Change Photo Manage Subscriptions

About Edit

You haven't told us anything about yourself! Surely you've got something to say. Tell us a little something.