
Kyle Psaty
Member since April 2018Contact Kyle- Vice President, Marketing Brand Networks
- LinkedIn: https://www.linkedin.com/in/kyleps80/
- Twitter: @KylePs80
- 61 Commercial St
- #200
- Rochester New York
- 14614 USA
He wrote for the New England Patriots. He was the founding editor of BostInno. And served as a Special Contributor to the Boston Business Journal. Kyle’s writing, editing and tech-industry experience, which spans more than a decade, goes unmatched. In his current role as Vice President of Marketing at Brand Networks, Kyle is responsible for all activities related to conceptualizing and implementing market strategy and achieving marketing targets. He received his Bachelor's degree in creative writing and mathematics from Hamilton College. Kyle lives with his wife and two daughters in Pittsford, New York.
Articles by Kyle All articles by Kyle
- 3 Reasons Your 'Omnichannel' Marketing Isn't Really Omnichannel (Yet) in
Marketing Insider on
06/04/2018
Industry professionals at brands like The Home Depot and McDonald's talk about omnichannel marketing as the end goal for all modern marketing strategies. At the same time, there's a lot of confusion about what "omnichannel" marketing really means and how it's used in practice.

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