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Matthew Levine

Member since June 2018Contact Matthew

Matthew Levine is Vice President, Data Solutions at SourceMedia. In this role, Levine is responsible for growing the company’s data product business and building and overseeing its programmatic offerings. He joined the company in January of 2018. Prior to SourceMedia, Levine was Vice President, Client Engagement for Xaxis and helped grow the company’s revenue by over 100 percent, across three territories, and evangelized the Xaxis brand. He joined Xaxis from IDG TechNetwork where he was Group Sales Director and built a strong portfolio of clients ranging from HP to Symantec. He is a graduate of the University of California, Santa Cruz with a B.A. in Sociology.

Articles by Matthew All articles by Matthew

  • What Ad Tech Means For Publishers in Publishers Daily on 07/30/2018

    Publishers have so much data about what their audiences do offline, the content they consume, the purchases they make. Harnessing that data to give advertisers the ability to insert themselves in the conversation with prospects is exciting.

  • Brands Want To Buy Programmatically From Publishers - Are They Ready? in Publishers Daily on 06/18/2018

    For many publishers, programmatic simply is too great a divergence from how they've traditionally done business. Brands may also begin to see the publisher as an "agency" and put pressure on them for "agency" type jobs that are not resource appropriate for publishers.

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