Oleg Korenfeld
Member since July 2018Contact Oleg- Global Chief Platforms Officer Wavemaker
- New York New York
- 10019 USA
Oleg Korenfeld is Global Chief Platforms Officer at Wavemaker. Previously, Oleg headed up Advertising Technology & Platforms at Spark Foundry and served as one of the Global Programmatic, Data, Technology and Innovation leads across Publicis Media group. Additionally, Oleg held strategic and operational positions at advertising technology innovation companies such as DoubleClick, Right Media and Jumptap, as well as new media publishers like Community Connect and Thrillist and traditional publishers like Hachette Filipacchi Media/Hearst.
Articles by Oleg All articles by Oleg
- OTT Is The Future But We Must Act Now To Avoid Digital Mistakes in
Marketing Insider on
07/17/2018
About 40% of US households use OTT and it's not just Millennials, according to eMarketer. They may have been the first to cut the cord, but Gen X closely followed. According to GfK MRI's recent "Cord Evolution" study, the average age for a cord cutter is 43.
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